Hey, there. I’m aSHE, A Business Writer and marketer with a thing for GOOD FOOD AND GooD DRINKS.
From my teenage years relying on a hot cup of chai to get through my studies to my twenty-something barista years, good food has always been a pillar of my life.
One day it hit me…what could I contribute to the crafts that have brought me so much joy? Insert a food related pun here, flash forward a decade, and here we are!
For the last nine years I’ve been providing food and beverage brands and marketing firms with the strategic writing needed to connect them with their target audiences.
Furthermore, I want to do my part to leave these industries in a better place than where I found them. I’m particularly interested in working with businesses who choose change over platitudes when it comes to sustainability and fair trade.
If you’re tired of shallow generalist copy or need a strategic partner, let’s sit down over a virtual cup of tea and chat.